Showdown in California: After Munich, Beijing and London, the BMW exhibition “Iconic Impulses. The BMW Group Future Experience” made a guest appearance in Los Angeles on 11 October. Following the visionary vehicles from BMW, MINI and Rolls-Royce, BMW took this opportunity to present the future of premium mobility on two wheels: the BMW Motorrad VISION NEXT.
The Barker Hangar in Santa Monica, Los Angeles, became the platform for the BMW Group to present the world premiere of its fourth visionary vehicle as part of the jubilee “THE NEXT 100 YEARS”. The motorcycle of the future completed the picture of a premium level of sustainable individual mobility for the coming decades, with which the BMW Group is making an effective contribution to solving the social challenges of the future.
In this picture, the BMW Motorrad VISION NEXT 100 represents a new understanding of motorcycling in a connected world: it is an analogue experience in a digital age.